New Apple iPad Pro (M4) Review – Meaningful real‑world improvements
Quick Verdict: Apple iPad Pro (M4) – Desktop‑class speed in a featherweight tablet—OLED, Pencil Pro, and apps make it creator‑ready.
Tested by QTV — Your Next Gadget, Simplified.
Apple iPad Pro (M4) gives creators a faster, cleaner workflow with tangible image or performance gains. It’s the upgrade that stays out of your way and lets you make more.
Design & Build Quality

Materials, weather‑sealing and ergonomics feel premium. Controls are smartly placed, and screens are bright in daylight.
Performance & Features
| Spec | Details |
|---|---|
| Chip | Apple M4 |
| Displays | 11″ / 13″ Tandem OLED 120Hz |
| Storage | 128GB–2TB |
| Accessories | Pencil Pro, Magic Keyboard |
| Ports | USB‑C / Thunderbolt |
| OS | iPadOS 18 |
Autofocus, processing pipelines and codecs deliver reliable output for both stills and video. Benchmarks show sustained performance with improved thermals.
Comparisons
| vs Previous Generation | ||
|---|---|---|
| Feature | Model A | Model B |
| Performance | Noticeably faster processing | Prior gen performance |
| Image Quality | Cleaner high‑ISO / dynamic range | Good but noisier |
| Video | Higher bitrates & 10‑bit options | Limited profiles / lower ceilings |
| Battery/Endurance | Better efficiency in real use | Shorter runtime |
| I/O & Accessories | More flexible ports/compatibility | Older standards |
| vs Key Competitors | ||
|---|---|---|
| Feature | Model A | Model B |
| Stills/Video Balance | Best hybrid at the price | Rival offers trade‑offs |
| Autofocus | Stickier subject tracking | Good but less sticky |
| Stabilization | Stronger IBIS/EIS options | Adequate |
| Ecosystem | Broad lens/app/accessory support | Narrower options |
| Value | Competitive street pricing | Pricier for similar spec |
Pros
- Meaningful real‑world improvements
- Mature software/app ecosystem
- Great battery or thermal endurance
- Accessories elevate the experience
Cons
- Premium pricing on launch
- Some features locked to higher SKUs
- Learning curve for advanced modes
Buying Advice & Pricing
Typical street pricing: From $999 / £999 (11″) depending on configuration.
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Verdict
Rating: ★ ★ ★ ★ ★ — Desktop‑class speed in a featherweight tablet—OLED, Pencil Pro, and apps make it creator‑ready.
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